- Al Mouat will continue to develop the relationships with Adlib's key brands
UK - Al Mouat - or Big Al as he is universally known - has joined the Adlib sales team in the company's Liverpool HQ.

This is part of a planned expansion of Adlib's sales division that also includes the recent addition of Harry Brown who will be assisting with all levels of sales support and aftercare.

Adlib director John Hughes states, "We intend to raise the profile of the sales division, expand the client base and generally make people more aware of the many services that Adlib can offer for installations and other sales related projects - from complete turnkey solutions to specialist audio, lighting and AV designs. We're extremely excited to have someone of Al's calibre on-board. His can-do personality is a perfect match for us."

Adlib Sales has grown steadily and successfully in recent years explains John, and the time is right to consolidate this and actively start gaining new business.

Al is from Edinburgh and brings a wealth of practical and political experience as a production, tour and stage manager, which includes extensive knowledge in the minefield of radio frequencies, touring packages and the administration required to co-ordinate these for bands and touring artists.

Al's impressive CV also includes working with a wealth of US heavy metal bands, a demanding world that requires solid communication skills as well as sharp technical acumen.

He originally met Adlib director Dave Kay whilst working on the road for the Scissor Sisters and has also worked with MD Andy Dockerty and Graham Cochrane, who heads up Adlib's Scottish office, on their work with Texas and other acts. Having known the company and key people for some time, he always appreciated their people-focused approach.

Big Al will also continue to develop the relationships with Adlib's key brands - including L-Acoustics, Coda Audio, Soundcraft, DiGiCo, Midas, Yamaha, Sennheiser and Shure on the audio side, and Martin by Harman, Robe Lighting, Clay Paky, MA Lighting, Avolites, Panasonic and many more for lighting and visuals.

(Jim Evans)


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