Dirty Rigger expands in Poland

Friday, 7 September 2012
Dirty Rigger expands in PolandMILSO's Wlodzimierz Mildner (left) and Justyna Gaudziak (right) with Hannah Attfield from Dirty Rigger (centre)
Poland - Dirty Rigger gained even further success from its new dealer support programme after a recent trip to visit new and existing dealers in Poland. The visit resulted in securing a new distribution deal with Warsaw based MILSO.

Founded in 1990, MILSO originally began as a specialist supplier to the professional photography industry where they have since rapidly grown to be one of Poland's prime TV, Film & Photography equipment suppliers.

MILSO's Justyna Gaudziak says, "We really appreciated Hannah & Stuart visiting us here in Poland and it gave us even more confidence in their customer support. The response we've had from our customers throughout the initial Dirty Rigger trial period has been fantastic. We're really excited to now be able to offer our customers the full range of rigger gloves, tool pouches and accessories."

Dirty Rigger MD Stuart Gibbons says, "It's a remarkable achievement for the export team to do so well in such little time, especially in an overseas market. It's sounds so simple but, something as small as offering dealer-branded POS material and translated literature has given a huge level of growth throughout the entire Dirty Rigger range. It's all been part of the new Dealer Support Programme, which so far, has been nothing sort of a huge success."

(Jim Evans)

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