This will focus on supplying a selection of professional audio, AV and lighting products and accessories that are not currently directly available in the UK.
It follows healthy trading for the company's design and rental business over the last two years, with the intention of expanding UEP's sphere of trading.
"The sales division has been planned for some time - it was just a question of waiting for the right moment to launch," explain UPE's Steve Butcher, adding that it will bring a dynamic new angle to UEP's operation, which has been running successfully for 15 years, specialising in all areas of corporate and live events and presentations.
UEP Sales will function completely independently of the design and rentals, and be administered via its own dedicated website and telesales phone lines.
The product ranges will be carefully honed through UEP's vast experience of events, live shows and working in unusual and challenging locations, where specialist and more unusual or bespoke equipment has proved invaluable.
The first products to be offered by UEP Sales will be from the SoundTools brand in California - the XLR & NL4 'Sniffer / Sender' range of pro audio tools.
The 'Natty Sleeve' is another neat, inventive and ultimately usable product designed by UEP's own in-house team of engineers, informed by their vast experience of staging high-end corporate shows and presentations where the slick appearance of all equipment is paramount.
Of Lycra construction, the Natty Sleeve slips over plasma screen Unicol poles to make the stands look cool and ultra-smart, also hiding the mains and signal cables. Natty Sleeves are available in either black or white as standard, with other colours on request.
(Jim Evans)
