Biamp streamlines European distribution
Monday, 16 December 2019
biampBiamp says its new European distribution model will enable the company to “more aggressively pursue opportunities in all target geographies"
Belgium - Biamp has announced a new streamlined European distribution model to strengthen the company’s sales, support, and product distribution in the region. Biamp has transitioned to either a sole distributor or dealer-direct distribution system to better support specific countries throughout Europe.
The following sole distributors have been announced:
Austria: Kain Audio-Technik GmbH
Denmark: Kinovox Scandinavia ApS
France: Sidev
Germany: prodyTel Distribution GmbH
Italy: Prase Engineering S.p.A.
Norway: Scandec Systemer AS
Poland: Konsbud Audio Sp. zo.o.
Spain: AVIT Vision S.L.
Switzerland: Show Supply GmbH
The Netherlands: Mennegat Trading BV
In Belgium, Luxembourg and the UK, Biamp will be transitioning to a dealer-direct distribution model.
“We are thrilled to partner with this select group of distributors who offer regional expertise and strategic alignment with our expanded European operations,” comments Rashid Skaf, Biamp president, CEO, and co-chairman. “We look forward to working closely with these partners to drive growth and enhance operations throughout the region.”
Following the recent opening of the company’s new European headquarters in Antwerp, Belgium, and the acquisition of Apart Audio and Community Loudspeakers, Biamp says its new European distribution model will enable the company to “more aggressively pursue opportunities in all target geographies and vertical markets: corporate, food service and hospitality, retail, large venues, education, religion, sports and leisure, and outdoor applications”.
“By appointing a single distributor that can cover Biamp’s full product portfolio - including Apart retail and hospitality loudspeakers, Community large venue loudspeakers, and Cambridge sound management solutions - our customers get a single point of contact for better service, complete solutions, and an exceptional experience,” says Kris Vermuyten, general manager, Biamp Europe.
(Jim Evans)

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