Brompton processing drives The Belonging Co
Thursday, 7 January 2021
the-belonging-cophoto-by-ashley-mae-wrightThe Belonging Co is becoming one of the fastest growing churches in the USA (photo: Ashley Mae Wright)
USA - Located in Nashville, Tennessee, The Belonging Co. (TBCo) is becoming one of the fastest growing in the USA: its congregation has increased from just seven at its outset to many thousands in only six years. Along with weekly worship services, the church also includes a worship collective comprising a number of well-known Nashville-based artists who call the church home, an annual conference, and even a college.
TBCo has always prioritised excellent live production. With a recent video system installation by integrator Diversified, in partnership with THOR AV, developer of LED video walls and headset microphones, TBCo now has a LED video wall to match, driven by Brompton Technology’s Tessera S8 LED processor.
TBCo has lots of experience with LED wall products from multiple manufacturers and of various quality levels, but when it was time to develop the look and feel of its new facility, it was determined that a large LED canvas would be a critical, central component of the visual brand in the new space. Each week, the church’s online broadcasts increase their reach exponentially beyond the in-person gatherings, making the on-camera performance of the LED wall especially critical and existing products in its inventory would not meet the performance expectations of the new space.
“Our teams collaborated closely with the client and manufacturer on the design of the stage, placement of the LED wall and its relationship to artists on stage and camera positions, as well as associated sight lines throughout the space,” says Tim Corder, director of strategic accounts – house of worship for Diversified. “Brompton processing was a critical component from the beginning because of the benefits the Tessera platform brings in both picture quality and panel calibration over competitors.”
Members of the church’s production staff flew to THOR’s headquarters in Minneapolis, Minnesota to meet with the product team, see the product in person ahead of the installation, and test their cameras with the actual panels that would be installed in their room in combination with Brompton’s processors. To ensure that the best result could be achieved, everyone spent a considerable amount of time confirming that the cameras, lenses, and focal points all worked seamlessly together to create visually stunning content.
THOR AV’s director of sales & marketing, Luke Vettel states: “With the Tessera S8 processor, we can help our clients create a visual experience so lifelike and real, the audience is truly captivated with the message.”

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