Management Changes at Sennheiser
Monday, 23 April 2001
Management Changes at SennheiserL-R: Dave Hawker, John Steven, Lesley Alaway, Phil Massey, Paul Whiting.
Sennheiser UK has announced a fundamental restructuring of its management team. The new structure sees equal prominence given to five areas of management responsibility with the appointment of key personnel to the newly-created positions of director of engineering, finance, marketing, operations and sales. Dave Hawker is appointed director of engineering with responsibility for all technical aspects of the company’s operations, including service, technical support and special projects. Lesley Alaway becomes director of finance, while Phil Massey is director of operations responsible for operations, systems and IT management.The greatest changes are to the previously integrated sales and marketing functions: John Steven joins Sennheiser from as director of marketing from KGa Press+Communications, the company’s PR agency, where he held the position of account manager for four years. The company is still recruiting for the role of director of sales, with managing director Paul Whiting temporarily overseeing the duties. Whiting says the moves follow a fundamental review which identified the need for an extended executive management team in order to support the company’s continued growth.

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