Brompton powers Singapore immersive studio
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Powered by AUX Media Group’s partnership with UK-based creative technology company disguise, and Japanese audio-visual leaders Yamaha and Panasonic, AUX Immersive Studio is a collaboration between leading brands and technologies with a common goal, “to create experiences that allow our creatives to tell their stories in a way never done before,” explains Choong Chyi Kei, CEO at AUX Media Group.
“In 2020, amidst the worldwide pandemic, many industry players pivoted to virtual and hybrid events, with many using green screen technology that requires extensive post-production and guesswork. We decided to take the opportunity to forge ahead on the new path of virtual productions using extended reality technology from start to finish. And so, AUX Immersive Studio was born, Singapore’s first extended reality studio,” continues Choong.
Since its inception, the team has been able to retrain and rethink their entire workflow. “Marrying this with our experience in event production, we are proud to be able to spearhead this development by introducing extended reality technology to virtual and hybrid productions and learning from the rest of our global partners,” says Choong.
With high-end Brompton Tessera processing and ROE Visual LED panels, to disguise media servers, and stYpe and Mo-Sys trackers at the core, the AUX team also uses solutions such as Yamaha Rivage consoles and Tricaster TC2 to produce innovative live stream conferences, memorable award shows and beautiful concerts that bring a real difference to their clients.
AUX Immersive Studio’s setup comprises a 12m by 3.5m LED wall made up of ROE Diamond 2.6mm panels, and a 6m by 6m floor consisting of ROE BM4 LED tiles. The entire set up is driven by two 4K Tessera SX40 LED processors and three Tessera XD 10G data distribution units. The ROE Diamond panels have also been calibrated using Brompton’s Hydra advanced measurement system to enable Dynamic Calibration and make full use of Brompton HDR.
Since opening, AUX Immersive Studio has hosted various projects ranging from music videos like Singapore Artiste ShiGGa Shay’s Reason Why, live concerts such as Singapore Management University Patrons’ Day 2021 and Central Narcotics Bureau of Singapore Virtual Concert, and even a cross-border collaboration between award-winning Jazz artists Jeremy Monteiro and Laura Fygi.
The studio has also accommodated large corporate conferences and annual general meetings, including this year’s Singapore Tourism Board Tourism Data Leadership Conference and Great Place to Work Annual Conference, as well as numerous awards shows.
