ESS Superstructure at Syon Park
Friday, 8 June 2001
ESS Superstructure has secured a major contract to build a vast 2,500sq.m superstructure building for a high profile, blue chip corporate event. The contract is the first for ESS Superstructure following the recent formation of a joint venture between ESS Ltd and The Pure Group. An ESS Superstructure building will be used initially by HP:ICM, one of Europe's leading live communication companies, for a client event involving a global brand. Two thousand delegates are expected to attend a one-day management conference, which will be followed by an elaborate gala dinner to be hosted in the superstructure building. The huge aluminium transparent structure, which is 100m long by 25m wide and 11m high, is based in the grounds of Syon Park in west London. Managed by The Pure Group, the Superstructure will be available for hire as a conference and corporate hospitality venue, in conjunction with a second structure, also commissioned for the site. ESS Superstructure and The Pure Group are in discussion with other sites in London to provide fully-serviced building structures ranging from 900 to 3,000sq.m for conference and corporate hospitality events. Both businesses have been approached about numerous event activities during 2001, particularly between September and December. Tim Norman, director of ESS Superstructure Ltd, said: "This contract win underlines our capability to handle major events. London is suffering from a dearth of large-scale venues. ESS Superstructure is well placed to meet this current demand by providing high quality, fully serviced, custom built venues. There is a strong indication from clients that our buildings can add significant value to the event experience."

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