David Shamir - VP of product management
USA - Atlona has promoted David Shamir to VP of product management. Reporting to Atlona co-founder and CEO Ilya Khayn, Shamir will continue to lead the company’s product strategy while expanding his responsibilities to oversee engineering and product development.
“Our industry was already very dynamic and constantly changing, but the pandemic has accelerated many existing trends while making AV more critical in environments such as small and home offices,” said Shamir. “With Covid-19, things are changing by the minute, making it challenging to accurately predict how the AV market will evolve. We will stay as nimble as possible to address our customers’ changing needs, while offering flexible solutions that help them adapt to world conditions and whatever their ‘new normal’ becomes.”
Shamir notes that the agility of Atlona’s solutions is strengthened by its leadership in the convergence of AV and IT, a hallmark that he intends to continue. “One of our core philosophies is ‘AV built for IT,’” he explained. “As remote learning, work-at-home, and hybrid working models become more prevalent, IT infrastructure is even more important for keeping everyone connected. We are crafting our products and roadmap with IT managers’ challenges in mind, while helping dealers and systems integrators efficiently meet customer needs.”
“David’s insight, experience and process implementation have been major factors in Atlona’s growth and innovation over the past five years,” said CEO Khayn. “We look forward to his expanded leadership as our company tackles the new challenges faced by our customers, and we thank Michael for his exceptional contributions in making Atlona what we are today.”

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