Highlighting the Tree Zone for Homebase
Tuesday, 14 December 1999
In the busy run-up to Christmas, Lighting Technology was called in by the Homebase DIY chain to help them highlight the Christmas tree sales areas outside their stores. The scheme was designed by Mark Taylor of Homebase with technical support from Philip Norfolk of Lighting Technology Group. Green HQI lamps were fitted to the existing overhead fittings to give a green glow to the plants underneath. This lamp type (first used by Lighting Technology Group on the Hoover Building on London's Western Avenue) creates a vibrant glowing green when shone onto foliage. In addition, a three-circuit chasing rope light was supplied to fit around the external canopy to create an animated lighting effect, and draw the attention of external shoppers to the outside tree area.

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