BEDA announces exclusive support for LIW
Wednesday, 19 June 2002
The British Entertainment and Discotheque Association (BEDA) has announced its exclusive support for International Leisure Industry Week 2002 (LIW). BEDA will be using the show to host both its Annual General Meeting and Chairman's Lunch. In addition to these networking events, the BEDA Village on the show floor at LIW 2002 will showcase the latest light and sound innovations from BEDA's supplier members.

BEDA is the only trade association for the nightclub and discotheque market in the UK and its members are responsible for running the nation's nightclubs, as well as buying and specifying the lighting, sound, design, furniture, fittings, food and drink in all the clubs and discos in the UK. At LIW, BEDA supplier members will be exhibiting within the BEDA Village and displaying the extensive range of new products within the lighting and sound industry.

Also on the show floor at LIW will be the BEDA Lounge, the hub of BEDA members' activities at the show providing an informal networking area for meetings and a focal point for BEDA's light and sound supplier members. John Hayes, BEDA's chairman, commented: "LIW is an important show for the leisure industry in the UK and a perfect networking arena for our members. We are delighted to be able to support the show and believe that the BEDA Village will be a key area for promoting our members activities and showcasing new products to other potential leisure operators."

LIW show director, Neil Felton, added: "We are delighted to announce BEDA's continuing support of LIW and the exciting new initiatives we are undertaking together at this year's show. The concept of the BEDA Village, which creates the opportunity for the cross-fertilisation of ideas across the leisure industry, is a great example of what LIW is all about."

LIW is the only event dedicated to the entire out-of-home leisure industry and will now feature five new co-located shows, including Leisure Environments, a space dedicated to all aspects of lighting and sound enhancements, as well as ideas for architecture, interior design and furniture. Other shows at LIW include Leisure Solutions, which will be promoting all the ancillary products and services needed to run a successful leisure operation; Food for Leisure, highlighting food and drink as an effective secondary profit generator; FamilyLand, the only UK event dedicated to family leisure activities and Body & Soul, which will encompass all the equipment, technologies, trends and services in the health and fitness market.

(Ruth Rossington)

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