PLASA Publishing has learnt that John Jeffcoat died of a heart attack on Sunday June 4th. Jeffcoat was one of the industry's more colourful characters and had a long career in this industry. In the seventies he founded Meteor Illusion with Tony Gottelier, and then later established another distribution company - Son et Lumiere - before joining Optikinetics in the mid eighties as director of export sales. He stayed with the company five years before moving out of the industry to run his own hotel business. He later returned to the industry working first with the Multiform Technology Group and then subsequently setting up his own company - Yes - which distributed tiny smoke machines.
