HPL is a leader in the lighting, audio and professional show product distribution sector
Brazil - As of 1 April, Clay Paky products will be distributed in Brazil by HPL. A company with a firm market reputation, HPL is a leader in the lighting, audio and professional show product distribution sector. Established in 2000, the company has always pursued and distinguished itself for providing quality service in addition to tailor-made customer support.

HPL has always strived to provide its customers with the latest lighting and audio equipment line. Various European brands are already included amongst those distributed on the Brazilian market by HPL, also thanks to its capillary domestic coverage with numerous dealers spread throughout the country.

Francesco Romagnoli, area manager for the Americas and Adalberto Silva, HPL owner, reached the agreement after reciprocally visiting each other's headquarters. Francesco Romagnoli stated, "We were able to personally observe HPL's high level of professionalism. The organisation fully meets the needs of a product like ours: there are efficient sales, support, maintenance and storage services. We especially appreciated their choice to only distribute quality brands and are confident that our partnership will soon lead to high mutual satisfaction."

Adalberto Silva stated, "We are extremely proud to distribute Clay Paky. It's a brand we all recognise as a synonym of quality and I'm convinced we can soon enter many new markets. We will immediately promote Clay Paky products at our headquarters and the AES expo scheduled for May. We're truly electrified!"

Alberico D'Amato, head of sales at Clay Paky, commented, "We have high expectations; the Brazilian market has great potential whose surface we have only scratched to date. HPL is surely the right partner for new business opportunities."

(Jim Evans)

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