UK - INFiLED has announced the expansion of its UK and Ireland team with the appointment of a new vice-president of sales, Nick Shaw, and a sales manager Lee Holland. This growth is in line with INFiLED’s commitment to expand the UK and Ireland market and build its relationships with potential and existing clients and stakeholders.
Nick Shaw, the newly appointed vice-president of sales, brings a wealth of knowledge with his previously held senior roles in sales, business development and operational delivery at companies including Roe Visual, Samsung, NEC and Prysm.
“I was immediately attracted to INFiLED because of its business ethos, and the camaraderie I experienced throughout the interview process. It made the decision to run the UK business easy,” says Shaw. “Given my background in establishing and growing UK operations for similar companies, I am excited to drive our plans forward and set a clear strategy for growth in 2025 and beyond.”
As the sales manager for UK and Ireland, Lee Holland brings over 25 years of experience in the AV and IT sectors. After re-joining the AV industry in 2017, Holland has focused on business development and sales management, specialising in LED and display technology.
“LED has been of great interest to me since coming back to the industry,” he says. “I have a good understanding of the UK LED market, and I know what works and what doesn’t.” Holland adds that he is looking forward to expanding INFiLED’s fixed LED business in the region, getting the vertical up to similar strong market share that the company has with its rental, studio and broadcasting LED markets.
“We are thrilled to welcome Nick and Lee to the INFiLED team,” says Marco Bruines, CEO of INFiLED EMEA. “Their extensive experience and enthusiasm for the LED market makes them valuable additions, as we continue to strengthen our position in the UK market, and I am confident that their leadership will be instrumental in driving our 2025 goals.”
