London racecourses on track
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All 15 racecourses in the Jockey Club Venues portfolio hosted live music nights between July and October 2012; the format offered entertainment for avid race-goers and keen music fans, with live horse racing preceding music performances.
Over the three-month period, stars including Olly Murs, Will Young and Alfie Boe were the highlight of the racecourses' live music season, with Sir Tom Jones and Jessie J (who both performed at Sandown Park Racecourse) proving to be the most effectual for pulling in the crowds. Total attendance for the Tom Jones Music Night on 18 July 2012 stands at 11,933 fans, while Jessie J drew crowds of 16,057.
Simon Kershaw, commercial director at