The programme has been extended through the holiday season
USA - Chauvet Professional has announced it is extending its ReSet Fund programme through 31 December during 'the season of giving' to help individuals in the live event industry impacted by the COVID-19 pandemic.
After Chauvet kicked off the programme, which helps fund grants through Behind the Scenes (BTS), with a $25,000 donation to BTS in October, the brand has been offering a matching donation for all merchandise sold on its website. With hundreds of orders in, Chauvet is committed to extending support during the holiday season.
“We are in the season of giving and during a year when everyone has given so much,” said Albert Chauvet, CEO of Chauvet. “We see the ReSet Fund as a way to demonstrate the critical importance of supporting our community during good times and challenging times like now. As we emerge from the pandemic, we believe programmes like this will help make the industry even stronger.”
Fundraising merchandise is available through Chauvet Professional’s website (www.resetfund.store). More information on BTS resources can be found at btshelp.org. The final donation will be made in December.
For those who wish to support the ReSet Fund without monetary contribution, Chauvet Professional is sharing messages of solidarity and support via its social media platforms.
“This is not just about charitable contributions,” Chauvet said. “This is also about the message that together we will overcome these trying times to get to an even better place.”

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