UK - With an estimated 70,000 fans screaming and hoping to catch a glimpse of One Direction, the five-member band walked the red carpet outside the Empire Cinema in London's Leicester Square for the world premier of
1D: This Is Us. Lighting design and production was handled by premiere veterans Limited Edition Events who utilized Martin RUSH Series Strobe 5x5's to add some eye-candy to the daylight event. Emitting an intense but diffused cool light the units produced a myriad of pixel mapped effects which looked fabulous on the global live broadcast.
Nearly 30 Martin Rush Strobe 5x5's, provided by HSL lighting of Blackburn, were built into two double sided pyramid set pieces on the main stage along with two smaller pyramids on the DJ stage. With strategic spacing between un