Guest enjoyed both presentations and the factory tour with ample opportunities for Q&A sessions in just one afternoon. Delegates were shown a full DVD presentation of the new Legend console in French, and French-speaking staff were on hand throughout in order to minimize communication difficulties. According to EVI France's Cecile Dehlinger: "Events like this where we can really concentrate one-on-one with our customers and offer them the opportunity to meet the manufacturer in their own environment are a far more profitable way of introducing the product to our customers than even a trade show. Not only does it reassure the client when he can see for himself the excellent relationship we have with our supplier, but it gives him a chance to forge his own relationship with them. The confidence that this engenders in the client goes a very long way towards making the sale. The fact that they made to effort to have the DVD presentation in French as well as having bi-lingual staff available was very impressive."
Midas & KT focus on France
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