Orbital Sound adds food & drink delivery platform
Thursday, 19 November 2020
luna-drive-in-at-blenheim-palace-carouselThe Luna Cinema has been working with with Orbital and OrderBoard
UK - Orbital Sound has launched a new product stream with its food & beverage (F&B) delivery platform OrderBoard - building on its success in the drive-In market with the Car-Link Retail wireless in-car audio and information system.
OrderBoard, part of the Car-Link Technology suite of products, is designed to address the limitations of remote location infrastructures, handling contactless payments, F&B kitchen orders, delivery, stock control and reporting in ‘a fast, reliable and powerful data-efficient package’.
As the live events industry focuses on re-inventing itself in the current environment, OrderBoard provides a novel solution to F&B delivery, directly addressing the all-important Covid compliance and secure socially-distanced operation, says the company.
MD Chris Headlam comments: “The addition of the OrderBoard software takes the whole customer experience to a new level. Developing OrderBoard was our response to the well-documented challenges faced by the festival & live industry to give a contactless ordering system that was possible in a remote environment.
“We picked up the gauntlet earlier this year, and have had an outstanding response to the Car-Link Retail’s capabilities. So much so that we are now expanding into Houses of Worship with our ‘donate’ facility, and also excitingly into the corporate and live spaces.
“We recently conducted a series of events with the AA, implementing the full OrderBoard package in conjunction with Car-Link Retail - tailored to provide corporate information, ordering and feedback direct to the AA and their website via the Car-Link Retail touchscreen.
“Since launching Car-Link in June, we have accelerated our development process in response to demand, and believe this is just the start. OrderBoard is the next logical next step and we are already very excited at the market attention and traction it is attracting.”
OrderBoard is already proving its value in the field. Sean Welsh, operators manager for The Luna Cinema, confirms: “Working with Orbital and OrderBoard has been incredibly helpful to our business. We are able to offer a great customer experience and also improve our operations on the ground, maximise our profitability and focus on other aspects of the company.”

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