Heff Moraes joins PMC in development role
Tuesday, 27 April 2021
heffHeff Moraes - business development manager
UK - Recording and mix engineer Heff Moraes has been appointed to the position of business development manager for UK loudspeaker brand PMC, with responsibility for the company’s UK pro audio division.
Based at PMC Studio London, PMC’s recently opened demo facility dedicated to Dolby Atmos music mixing, Moraes will act as a brand ambassador for PMC products and will use his extensive industry knowledge and experience to support dealers and help customers identify the right monitoring products for their needs.
“This is a key appointment that comes at a crucial time in PMC’s history,” says PMC CEO Jeff Willcocks. “Heff’s credentials are second to none. He thoroughly understands modern recording techniques, he has excellent contacts with artists, producers and record labels, and he has hands-on experience of PMC’s products. We are really thrilled that he is now part of our team and delighted that he will be endorsing and supporting our product range in such a visible and enthusiastic way.”
Moraes started his career at Trevor Horn’s Sarm Studios in 1984, and went on to work with many top producers including Stephen Lipson, Ken Scott, Rhett Davies, Gary Langham and Bob Clearmountain. The list of artists he has worked with includes Frankie Goes To Hollywood, Grace Jones, Propaganda, Paul McCartney, Seal, Simple Minds, Annie Lennox, Whitney Houston, Will Young and Kelly Clarkson.
In 2007 Heff took a break from the music industry, returning in 2017 to build and manage a studio at Tape, a private members club in London that regularly hosts performances by top artists and DJs such as Lady Gaga, Drake, Rudimental, P Diddy, The Weeknd, Wiz Khalifa, John Legend and Travis Scott.

Latest Issue. . .

Tweets from our Friends