Adam Hall Experience Center © Adam Hall Group
Europe - Adam Hall Group’s Experience Centre has won an Iconic Award for Company Building.
Designed by M&P Architekten and Stilbruch United Designers, the Neu-Anspach-based building functions as an open space for both employees and business customers. Unveiled in 2018 (see LSi July 2018), it features a showroom, a large auditorium for live shows and product demos, a restaurant, the Adam Hall Academy, various measuring rooms, test rigs and development laboratories, and 3D prototyping facilities.
Alexander Pietschmann, CEO and managing director of the Adam Hall Group, comments: “Our goal for the Experience Centre is to give more people the opportunity to implement their creative ideas in a modern environment with state-of-the-art technology. Since its opening, the centre has been a place for connection and sharing great moments - connecting business customers, partners, associations and our employees in an integrated manner. We are delighted and honoured to be presented with this award given for the overall concept.”
Organised by the German Design Council, the Iconic Awards recognise “the best innovative achievements” in architecture, interior design, product design and brand communication sectors. Judged by a jury of architects, last year’s competition received 680 entries from 34 countries. 
The 2019 awards ceremony is taking place on 7 October at the Pinakothek der Moderne in Munich.
(Jim Evans)

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