KV2 Audio launches into Myanmar
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The company presented KV2 Audio in a joint presentation with Shure Microphones at the Shangrila Hotel in the country’s capital Yangon last month. The event was attended by around 200 invitees and featured presentations from KV2’s Dave Croxton and Angus Davidson, who handle sales and technical support respectively for Asia Pacific.
Thura Aung, managing director of Htat Wah Win Trading Co, first heard KV2’s products on demo in China and was impressed by their compact size and sound quality. Aung’s company imports various products into Myanmar and he had started to investigate the pro audio market. “While we had plenty of choices with a wide range of lower cost Chinese manufactured products, I was really looking for a flagship brand, something that could provide high quality audio for large-scale events. A number of people suggested I look at KV2,” he explains.
“I met with Dave Croxton from KV2 in Guangzhou and when he explained the company’s philosophies of building complete systems that are optimised to work perfectly straight out of the box, KV2 was certainly the standout choice for our Myanmar market.”
Croxton adds: “KV2 has been well-received in many developing countries like Myanmar. Our true plug-and-play operation makes it far easier to achieve good quality sound reinforcement in areas where technical staff are scarce. We can quickly train people with limited audio knowledge to set up our systems and provide high quality audio for large audiences.
“Secondly, it makes better economic sense for these markets that don’t have the financial strength of the more developed nations. Due to the lower equipment requirement of point source systems compared to traditional audio solutions, the capital outlay, transport and setup costs are considerably reduced.”
“The standard of the presentation provided by Mr Thura and Htat Wah Win Trading Co here in Yangon has been world class,” says Davidson. “We are already discussing large events coming up later in the year and I see great potential for KV2 in this market. The team of people involved with the product here are very professional and really understand the concepts that KV2 deliver as a company.”
(Jim Evans)
