Germany - The world of events is changing – it is becoming smarter, more immersive, and greener than ever. Prolight + Sound 2025 demonstrated how the industry is actively shaping this change – with innovative products, interdisciplinary know-how, and practical applications. Over 23,000 trade visitors from 108 countries used the 30th anniversary of the show to gain fresh inspiration for their work and make new contacts.
Technology was brought to life in all areas – from intelligent lighting and sound solutions to automated camera systems and sustainable concepts for energy-efficient events. 491 exhibitors plus numerous well-known brands presented their innovations and solutions for tomorrow.
Prolight + Sound 2025 welcomed visitors from all over the world. For example, from Europe, especially from the Netherlands, France, Italy and Spain; from Eastern Europe, particularly Ukraine; from the Baltic States; from Australia and Oceania; from the Near and Middle East, such as Saudi Arabia and Israel; from Turkey; from Asia, with China, Japan, India and Korea; but also from South America, such as Brazil, Mexico and Argentina. The share of international visitors was around 36%. More than half of the trade visitors had a high level of decision-making and purchasing authority. There was a significant increase in visitors' interest in the PA and lighting technology sections. 83% of visitors were completely satisfied with the event overall.
“With over 580 events over four days, Prolight + Sound 2025 was an impressive demonstration of the industry's innovative strength. Whether it was sustainable events, AI-supported technologies or flexible technical solutions – the exhibitors showed how the event and entertainment industry is reacting to the current challenging economic situation in the industry,” summarised Wolfgang Marzin, president and chief executive officer of Messe Frankfurt.
“Germany is one of the most important markets in the industry, and Frankfurt, with its central location and excellent infrastructure, offers ideal conditions for global industry exchange.”
The show revolved around three main topics: ProGreen: Impulses for a more sustainable event industry, FutureScapes: Worlds of experience between immersion and AI and MultiTech: Flexible and smart.
ProGreen drew attention to new developments and trends for a more sustainable event industry – including energy-efficient solutions and progressive concepts for more environmentally friendly event design.
FutureScapes focused on artificial intelligence and immersive technologies. AI-supported product innovations, keynotes and panels showed how such innovations can enrich the future of stage shows and entertainment experiences.
The MultiTech subject area centred on flexible and smart solutions for various event formats – including multifunctional audio and lighting products, modular media pillars, and contributions to automated tracking and visualisation systems and to dynamic show control.
