‘ISE 2021 will offer a different experience’
Spain - Integrated Systems Events’ managing director Mike Blackman recently took part in the Barcelona reACT Conference, a four-day working event to relaunch the city’s economy after a year of pandemic.
Speaking at the conference and looking forward to June, Blackman said: “We recognise that the world needs events to get back to business and we are thankful for the support we have had from the national, regional and City authorities, the team at the Fira and of course to the pro AV industry for its enthusiasm in the face of what has been an incredibly difficult period. Whilst 2021 will offer a different experience we are confident of delivering a great event which will pave the way for ISE 2022 in Barcelona.”
Blackman added: “Whether joining online or in-person in Barcelona, attendees can access inspiring content from innovation leaders, networking opportunities and the latest technologies. This main ISE event, 1-2 June in Barcelona and online, acknowledges that we are at a stage where we can start to plan again for the future and these two days will assist the industry to build a new roadmap for a new era.”
In-person attendees can visit booths from exhibitors including Alfalite, Ampio, AVI-SPL, Barco, Biamp, Control4, d&b audiotechnik, Equipson, LANG, NEC, Panasonic, Sharp, Shure, WolfVision plus many more. Highlights from the exhibition will be broadcast from the Main Stage during the two days. There will also be a Pavilion by ICEX to highlight Spanish brands and business opportunities as well as a host of other features including:
AV Experience Zone: a special feature area at the Gran Via, produced in association with AVIXA, that will see presentations from 15 leading Spanish integrators across the two days. Content will be in Spanish and will cover the retail, hospitality, corporate, education and digital signage sectors, exploring new business possibilities and looking forward to the recovery.
Catalan Innovation Zone: ACCIÓ is an agency of the Government of Catalunya for Business Competitiveness.
ISE Digital is a two-day festival of content, powered by CISCO technology, and designed to ‘deliver an intuitive agenda that will help to build a roadmap to success’.
Live from the Main Stage, Barcelona: During the two-day festival, the Main Stage at the Fira will be at the heart of the in-person content programme, with sessions also livestreamed to the online audience. Building on the RISE Spotlight programme which ISE has been running since November 2020, ISE Digital will also feature On the Sofa Keynotes, Reporter Roundtables and of course Startup Nation, sponsored by ACCIÓ, highlighting start-ups that are shaking up the markets.

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