CT on course for Dubai half marathon
Tuesday, 27 October 2020
dubaiThe event saw more than 400 runners from over 40 countries take part
UAE - Creative Technology (CT) was this year's official communications partner for the Mai Dubai City Half Marathon, which took place Friday 23 October at Dubai International Financial District. The event which saw more than 400 runners from over 40 countries take part was the first mass-running event to take place in the UAE since the start of the pandemic in March.
With a range of measures in place to ensure the safety of all participants, this year's marathon was able to have three different race categories ranging from 5km, 10km and 21km.
Adding to the event’s safety protocols, CT provided site-wide communication to support the event organisers across the 21km site. This enabled seamless communication between the event organisers and their teams while adhering to all social distancing parameters and guidelines.
The Mai Dubai City Half Marathon organisers received support from Dubai Sports Council, Dubai Police and the Roads and Transport Authority (RTA) in organising the event.
CT's Middle East integrated networks technical manager, Rob Turner comments, "As physical events start back up we are seeing an increase in demand for communication systems. What once was an afterthought on an event is now at the forefront of everyone's mind as people become more conscious to carefully manage people's movements. Our communication systems are helping clients provide a safe solution for event crew and delegates to communicate while adhering to socially distancing guidelines."
"Promoseven sports marketing (PSM) extend an acknowledgement of our appreciation for the professional support given by Creative Technology in providing communication services at the highest level in compliance to the social distancing parameters in place to stage the Mai Dubai City Half Marathon," says Shaun Ollier, PSM event organiser.

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