Jérôme Cadilhac - business development manager for the South of France
France - Digital Projection has hired Jérôme Cadilhac as its business development manager for the South of France, effective immediately.
Cadilhac will report to Digital Projection’s EMEA sales and marketing manager Dirk Siedle, as well as working closely with Stéphane Bourdon, Digital Projection’s historical sales manager for France, Spain, Portugal, and North Africa.
“I have been working in the audio-visual world since 2006,” says Cadilhac. “After five years at French AV wholesaler, IXAM, I spent nine years at Christie Digital Systems, where I was first in charge of projector, LED, and media server distribution in the South of France, then across the country for the company’s new ‘Enterprise’ vertical.
“These 14 years of experience in the field mean that I have an excellent grasp of the various distribution networks in France and have built solid relationships with the main players in the market; from integrators and service providers to design offices and wholesalers.”
Although Cadilhac’s designated sector will be South of France, he will also be involved more widely with major key accounts thanks to his pre-existing relationships with the companies.
“I’ve known about the potential of Digital Projection’s product range for a long time,” adds Cadilhac.
“On a daily basis, it is the sale of the DLP Laser projector range that will get my full attention. My main objective is to significantly increase Digital Projection’s turnover in France and to structure the office to meet the high expectations of our partners, who I hope will be more and more numerous in the months to come.”

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