JBL Professional delivers at SXSW 2025
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USA - Harman Professional Solutions brand products made a major impact at SXSW 2025, powering some of the festival’s top music venues with JBL Professional, Soundcraft, and AKG. This marked Harman’s most significant presence at the festival in years, reinforcing its commitment to delivering world-class audio experiences.
One of the most significant activations at this year’s festival was Rolling Stone’s Future of Music at ACL Live at the Moody Theatre. Over the course of four days, the event featured a powerhouse lineup, including performances by Benson Boone, Megan Moroney, Ivan Cornejo, Rema, and more. The venue’s sound was elevated by JBL Professional’s flagship VTX line array system, with 24 VTX A12s serving as the main loudspeakers, 24 VTX A8s deployed as side clusters, and 15 VTX B28s ground-stacked subwoofers. Additionall