The association will launch the video campaign on 24 June
UK - PLASA is gearing up to launch a new video highlighting the vital role that the supply chain and backstage crew play in the production of concert touring, theatre, and live events. It is hoped that the video will shine a light on product manufacturers, production & rental companies, crew, designers, programmers and more – all in vital need of on-going Government support and often overlooked in mainstream media coverage of the effect of the coronavirus pandemic on the entertainment industry.
Earlier this month, PLASA released two infographics illustrating how the live events supply chain will be impacted without further government support. The graphics reflect the number of people it takes to deliver just one performance - on average 443 professionals, spanning planning, design, preparation, warehouse and venue staff. Additionally, the graphics show how valuable the sector is, delivering £100 billion to the UK economy - with the freelance community making up around 72% of the workforce.
Set to launch tomorrow (24 June) across PLASA’s website and social media platforms, the video features big industry names keen to help highlight the importance of the supply chain and the need for financial support. Watch this space!

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