Creative Technology celebrates with Brompton
Thursday, 6 February 2020
The annual event showcased the latest in technical innovations
Sweden - Following another prosperous year of business, Creative Technology Sweden, one of the largest AV technology companies in Europe, celebrated its success together with 150 invited guests at its Christmas Expo. Held at the company’s HQ in Kungälv, the annual event spread over two days and saw the company showcasing the latest in technical innovations, including Brompton Technology’s High Dynamic Range (HDR) technology.
One of the event’s head-turning moments was a three-year-old ROE Black Onyx 2.8mm LED screen that had been re-calibrated with Brompton’s new Hydra advanced measurement system, which is custom-designed for LED panels fitted with a Tessera R2 receiver card. The panels were measured with Hydra to benefit from Dynamic Calibration, the enabling technology for Brompton HDR.
Offering a new approach to delivering better image quality without requiring finer and finer pixel pitches, Dynamic Calibration unlocked the full potential of the ROE LED display, so that the HDR content could be shown with brighter whites, higher contrast ratios, more saturated colours, and true-to-life colour accuracy for beautiful, realistic looking video footage.
“The ROE screen re-calibrated with Hydra and running HDR content looked fabulous,” says Brompton’s business development manager (Europe), Dries Vermeulen. “No one actually thought that it was a three-year old 2.8mm LED display, so it was a perfect example of how Dynamic Calibration technology can give a fresh lease of life not just to new LED panels, but also to well-used LED displays.”
“We are really impressed with the new capabilities that the latest innovations coming from Brompton give us,” says Niclas Ljung, CTO at Creative Technology. “HDR, Dynamic Calibration and the new Hydra camera systems really make a difference on our screens, also the fact that it’s backwards compatible and gives us the opportunity to update our existing inventory is a unique feature and a completely new approach for the industry.”
(Jim Evans)

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