Powersoft appoints GM for North America
Thursday, 3 October 2019
tom-kneselTom Knesel - general manager North America, Powersoft
USA - Powersoft has appointed industry veteran Tom Knesel to the position of general manager, North America. Knesel, who will be located at the company’s US headquarters in Kearny, NJ and who will start on 7 October, will report directly to Luca Giorgi, sales & business development director, Powersoft. The announcement follows the successful relocation of Powersoft’s North American headquarters two years ago, and coincides with the company’s increased focus on the systems integration market and launch of the Mezzo amplifier platform earlier this year.
“We are very pleased to welcome Tom into the Powersoft family,” commented Luca Giorgi. “Two years ago, we began a significant restructuring of our U.S. operations, which included relocating our headquarters to the east coast, hiring new operational and sales staff, and realigning our entire North American sales rep network. Having successfully completed these tasks, we are perfectly positioned in this region for sustained growth and net new revenue opportunities.”
Before joining Powersoft, Knesel was regional business development manager, Americas, for MUSIC Tribe and responsible for driving revenue and managing the Americas for the company’s commercial audio brands - including Midas, Klark Teknik, Lake, Lab Gruppen, TC Electronics, Tannoy and Turbosound. Prior to that, Knesel spent several years in the manufacturer, design and systems integration markets
Luca Giorgi, who has served in a dual role for Powersoft as GM, North America and sales & business development director for the past two years, will relocate to the company’s global headquarters in Florence, Italy at the end of December, and now that the transition is complete, will continue in his role as sales & business director for the global organisation.
“This is an exciting time for Powersoft and we welcome Tom to our global executive team,” comments Luca Lastrucci, CEO and co-founder of Powersoft. “Our continued growth in this region, combined with our increased focus on the systems integration market, make this an opportune time for Tom to be leading the North American team.”
(Jim Evans)

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