The Darkroom brings Bacardi <i>Together</i> to life
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Bacardi's brief asked for experiences incorporating Cuban heritage and the iconic Bacardi Mojito drink as well as the Social Culture.
The Darkroom creatives Emma Wolf and Bruce Ferguson realised Bacardi's vision through an engaging mapping projection - the first public displays of the technology seen in Vienna, Austria.
Projected onto the Kursalon building in Vienna, the five minute public light show masterfully transformed the heritage building into a colourful, vibrant yet weathered Cuba-style building.
Sound was integrated into the projection to help viewers experience Cuba through swelling Cuban drumming, which then grows into a giant jamming session at a traditional Cuban club. Mint leaves and lime trees t