Stem purchase extends Shure’s conference offering
Tuesday, 24 November 2020
stem-logoThe addition of the Stem Audio line complements Shure’s product offering
USA - Two key players in the conferencing audio market have joined forces. Shure has acquired California-based Midas Technology, also known as Stem Audio, which specialises in providing a suite of products including table, ceiling and wall microphones as well as loudspeakers, control interfaces and hubs.
With the acquisition of Stem Audio, Shure will be able to further expand and diversify its solution offering for organisations of all sizes, while Stem Audio will benefit from the global infrastructure and support capabilities that Shure provides.
“We both believe in ecosystems. Working together, we aim to provide customers with better options to deploy great audio in more spaces, more cost effectively, and more quickly,” said Chris Schyvnick, president and CEO, Shure. “Shure and Stem Audio understand the importance of good quality audio and taking care of customers, so this acquisition is a great fit for both organisations.”
The addition of the Stem Audio line complements Shure’s product offering and provides customers with a greater choice of products as their needs evolve – from a “build your own room” assignment to an “I need a professional integrator” project. Stem Audio has developed a proven business model that is attractive to a wider variety of customers looking for audio solutions, filling the market need in a very efficient way.
“We’re thrilled to be joining a company with an unrivalled pedigree and history in manufacturing audio products,” said Jacob Marash, CEO and founder, Stem Audio. “Shure’s scale and global reach will help make Stem Audio products more available to customers, providing improved value, quality and support.”
Shure and Stem Audio will continue to operate separately as integration plans for sales and support are finalised. Future plans for the respective product portfolios will be announced later. Presently, customers will continue to buy and receive support for Stem Audio products from Stem Audio’s current channels, including StemAudio.com in the U.S. market.
This acquisition also includes Midas’ Phoenix Audio Technologies brand.

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