UK - HW International, the leading UK pro audio distributor, has announced that it will commence trading as Shure Distribution UK, after recently being acquired by USA-based manufacturer Shure Incorporated.

As a Shure subsidiary, Shure Distribution UK will continue to carry Shure, Phonic, PreSonus and QSC Audio brands, plus the latest addition to its portfolio, Aviom. The name change will not affect customers' day-to-day dealings with the company, as the staff and structure of the company will remain unchanged. At the forthcoming PLASA Show on stand F50, Shure Distribution UK will officially unveil the company's new identity including new website and product catalogue.

(Ruth Rossington)


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