Developed by Peter Ed, who, since beginning his career at Theatre Projects in 1978, has worked with some of the industry’s most influential entertainment technology companies, PE Consulting helps its clients towards a clear definition of their objectives and the method of achieving them. "The most successful companies involve everyone pulling in the same direction and all resources having the same end in mind," said Ed. "PE Consulting looks at all aspects of marketing from growth planning and international market development, marketing strategy and product pricing, to internet marketing and customer relationship management, image building and public relations. As an external consultancy with an impartial viewpoint, PE Consulting enables its clients to focus more clearly on the direction of their organization, advises on what resources and which elements of the marketing mix are most appropriate to achieve these objectives, and sets it all out in a detailed, time framed plan."
Peter is well known to many people in the entertainment industry and has approaching 25 years experience in practically every aspect of his profession. He has previously worked with ARRI (GB), Strand Lighting and ETC and as a result worked throughout Europe, North America and Asia in various market sectors, including the cruise and leisure industries. He was also instrumental in the founding of the Themed Entertainment Association Europe.
(Ruth Rossington)
