PZ Cussons installs MicroTiles media display
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The company was looking to create an impressive entrance to the new flagship site, which boasts an imposing atrium. This has been provided with the first European installation of Christie's MicroTiles media display.
The installation was carried out by Lancashire-based Pure Audio Visual under the supervision of divisional director Alan Marshall.
"As the atrium was glazed on two sides this presented a conundrum," said Marshall. "Initially we considered projectors - but then I had a meeting with Joe Graziano, [Christie's market development manager for MicroTiles ] and he told me about this new product."
Ged Bithell, PZ Cussons' head of IT international and Chris Colesell, head of IT UK, atte