The result of a year-long study to match customers’ needs with both stock availability and product depth, Canford’s sales director Barry Revels is suitably confident about the value of the new catalogue. "People have been used to a new edition of The Source arriving every 6 months or so with new products and new prices. This catalogue has taken us almost 18 months to produce and reflects that hard work and thought. The changes we have made to our processes in terms of ordering and stock holding will enable all our customers to benefit from a streamlined and more efficient system.
"This has enabled us to pass on some of these savings to our customers and, as a result, we have decided to offer a free delivery service to the UK for all orders over £25.00 and, as usual with The Source, all prices printed in it remain valid for the entire life of the catalogue."
Revels also went on to say that Canford have also set all the foundations in place for an electronic version of the catalogue. "We now have all the infrastructure in place to enable an e-catalogue to be created. We are still some way from actually producing it, but everything is now ready."
(Ruth Rossington)
