USA / Belgium - US-based DJ equipment manufacturer Numark has announced a strategic alliance with ArKaos, the Belgium-based software provider, to provide audio and video integration into live DJ performance. The announcement was revealed at the ProLight&Sound trade show in Frankfurt, Germany.

Numark and Arkaos have created a powerful video controller, NuVJ, which it says will invite any DJ to instantly transform into a multimedia VJ (Video Jockey). The software is compatible with a Mac or a PC.

Representatives of Numark and ArKaos point out that the NuVJ is an entirely new product offering that capitalizes on the strengths of both companies and is designed as a video counterpart to a DJ's existing audio setup. Numark CEO John E. 'Jack' O'Donnell commented: "Numark has a proven track record of innovation in the DJ market and is always looking for opportunities to further exploit the company's strengths. By partnering with ArKaos - a leading innovator in the rapidly growing VJ market - I believe both companies have the opportunity to forge new, uncharted territories in a segment of the DJ market that is poised for explosive growth."

ArKaos' founder and CEO, Marco Hinic, says: "For over eight years, ArKaos has revolutionized the integration of visuals into the ever-evolving music scene. Our products are designed for displaying large visuals at concerts, in clubs, and other venues that cater to music performance. As the integration of sound and picture becomes more closely intertwined in the DJ's performance arena, we believe the necessity for a dedicated hardware controller is more important than ever. By partnering with Numark, I am confident DJs will find the prospect of adding visuals to their performances easier and more appealing than ever."

(Lee Baldock)


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