PROEL CEO Fabrizio Sorbi and René Poelman announcing the opening of the Benelux offices.
Germany - In an expanding market in Europe, PROEL has announced at Frankfurt, the establishment of a representation office in Holland.

Managed by René Poelman, the structure will begin to operate in April, and will be distributing and selling all products from PROEL Universal division: lighting and sound reinforcement systems, die hard cables and stage boxes, microphones and wireless systems, stage accessories, stinger amplifiers and the famous tamburo drums.

The complete installation line (ceiling speakers, horn speakers and 100V line transformers to name just a few), will also belong to this wide portfolio as well as the ultimate home division created by the Italian company. This features home entertainment furnishings for large screens, Plasmas, LCDs, realized by the American design trend leader Bell'o, and distributed by PROEL in many European countries including those served by the new offices: Belgium, Holland and Luxembourg.

At present, there are nine overseas joint ventures and affiliates worldwide generating steady growth, while the PROEL distributor network covers the globe on a one-to-one distributor/country basis.

(Chris Henry)


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