Kramer appoints Peter Baxter SVP EMEA
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Pete is a 32-year veteran of the technology industry with tenure in the reseller, system integrator, and vendor worlds. He is a go-to-market expert, designing and leading organisations that focus on customer engagement, customer outcomes, and growth
Most recently, Pete led the EMEA video conferencing business for Logitech, creating a world-class enterprise organisation to maximize a highly competitive yet growing category. Prior to Logitech, he held global leadership positions at Yellowfin BI, Avast, and AVG.
Pete will be based in Kramer’s new regional headquarters in Amstelveen, Netherlands, where the company is building its centre of gravity for EMEA.
Gilad Yron, CEO of Kramer, says: “The appointment of Peter, a high-caliber industry executive, reflects our commitment to the crucial EMEA market. The audio-visual industry continues to evolve as fast as its technologies, and we’re seeing numerous opportunities for growth across all regions.”
