World Record - Ed Sheeran’s Divide Tour has been named the highest-grossing tour of all time, breaking a record set by U2 that had stood for eight years. Coming off the back of the chart-topping album of the same name, the Divide tour began in March 2017, and will have encompassed 255 shows when it finishes with four homecoming gigs in Ipswich later this month. So far it has grossed $736m (£607m), breaking U2’s record of $735m, with 12 dates still left to play.
It has also been named the most attended tour of all time: when it finishes, more than 8.5m people across 43 countries will have seen Sheeran perform, breaking U2’s record of 7.3m.
Writing on Instagram, Sheeran said: “Thanks so much for each and every one of you who have come to a show. 12 shows left, will never forget it.” Sheeran’s manager Stuart Camp told Pollstar, who amassed the tour data: “What Ed has accomplished is truly incredible - to even be in the same ballpark as [U2] or spoken in the same sentence with a touring act like that is very humbling.”
U2’s record was set in 2011 by their 110-date 360° tour. Rather than focusing on stadiums as U2 did, Sheeran has included more intimate arenas - his average concert attendance is 34,541, around half U2’s 66,091 average. He also rejected VIP areas and sold tickets at a relatively low price, 14.2% lower on average than U2’s, but the sheer number of dates has ensured the record was broken nonetheless.
Immersive Future - West End producer Hartshorn-Hook has unveiled an ambitious plan to become “the futu
Portugal - Audio Stage has made a major investment in speakers, subwoofers and amplifiers from the Portuguese manufacturer NEXT-proaudio. The new equipment further expands the company’s extensive inventory of audio gear.
NEXT-proaudio reports that this is one of the largest sales in the manufacturer’s history, comprising 32 LA212x, 28 LA122A, 16 LA122.v2, 38 LAs418G, 12 LAs118A, eight LAs418A, four N-RAK 80, two N-RAK 40, 16 LAm114xA, 12 LAm115, four PXL118, two PXH64, two PXA8001, eight PFA15, eight Matrix M8, eight Kubix K5, two HFA118sHP, two HFA112, two HFA112s and two HFA206p.
“This purchase enable us to bring the very best audio support to the large variety of shows we manage. This top-of-the-line equipment opens new opportunities for us, from small to big events”, says Audio Stage’s founder Paulo Baixinho, “Our collaboration with NEXT-proaudio goes back to 2011 when we started. We have started with a mere 4x4 Line Array System at that time, but thanks to the big support we had from NEXT-proaudio we grew from 16 boxes to 200 boxes in only eight years of activity.”
Audio Stage is a leading company in Portugal that offers a number of services including sound reinforcement, lighting, video, rigging and structure.
“Audio Stage has a long history with us. They needed to boost their production capabilities for a wider range of clients and events and this was the perfect time to do it. NEXT-proaudio product development philosophy is very much in line with the type of work Audio Stage does,” says NEXT-proaudio’s manager Andre
UK - Stage Electrics has been appointed as the UK distributor of Ultratec Special Effects, a large-format pyrotechnic effects manufacturer.
Stage Electrics has already invested £10,000 worth of initial stock and will be stocking a range of large venue pyrotechnics from the company. “We believe having a comprehensive range of Ultratec on the shelf in the UK is what our customers need to support their shows. We’ve chosen a range of stock, including a variety of professional mines, comets and gerbs from 20ft to 200ft,” comments Paul Roughton, national sales manager at Stage Electrics.
“We are looking forward to working alongside Ultratec and building a strong partnership,” continued Anna Western, sales director of Stage Electrics.
UK - The upcoming PLASA Show (15-17 September, London Olympia) will enjoy "huge support" from the pro audio industry, with more brands debuting at the tradeshow and an increased number of live demos also taking place, PLASA has announced.
Among the companies supporting the show are L-Acoustics, Coda Audio, d&b audiotechnik and Void Acoustics. The PLASA Show has also doubled the amount of audio demonstrations on offer with the inclusion of three Audio Lounges and a new live feature, Stage to Studio, held in association with Sound on Sound and Headliner magazines.
PLASA MD Peter Heath comments: “PLASA has worked hard over the past few years to make the show an essential destination for all things audio. As a result, we are confident that this year’s show will inspire professionals working across the audio industry.”
Among the brands making their debut at the tradeshow is Coda Audio, an independent loudspeaker manufacturer whose line arrays are making an impact around the world. Void Acoustics, known for loudspeakers that are equally visually and sonically striking, will take a stand as well as a space in the main audio demo room. They join L-Acoustics, Bose, Yamaha and Audio-Technica among others.
d&b audiotechnik has joined the show as a headline sponsor. Visitors will find their installation and touring systems on both the Sound Foundation Limited (SFL) and SSE stands, alongside products from Sennheiser, DiGiCo, DPA and AVID.
“Live audio demonstrations are always a popular part of the show experien
UK - Green Hippo welcomed 18 of its most advanced Hippotizer practitioners to its latest UK ‘super user’ event in July.
A regular fixture in the Green Hippo diary, the event was hosted at the Leeds office of Hippotizer dealer A.C. Entertainment Technologies, giving the product team an opportunity to bring these leading Hippotizer experts up to date with the latest features, developments and initiatives. Additionally, it provides a forum for the exchange of highly-informed feedback and ideas from those working most closely with Green Hippo’s technology in a broad array of show environments.
“We run these events every six months or so,” says Tom Etra, senior technical sales manager at Green Hippo. “They are incredibly useful, both for us and our users. They’re an open forum for discussion and feedback with users who know our products inside and out.
He adds: “They work in various different disciplines - touring, theatre, installations, attractions - and they have great real-world experience and insight into where we’re going with the products. It’s a really productive environment - an amazing cross-fertilisation of ideas.”
The day began with the Green Hippo and AC-ET teams presenting the latest features in Hippotizer software V4.5. From AC-ET’s video division, Chris Beardwell showed the new VideoMapper and BeatBridge features, while from Green Hippo, Suzy Stenning discussed the Object to Output workflow, within Hippotizer’s 3D Mapping environment and Zep Mouris demo’d Hippotizer’s latest auto alignment capabilities.
UK - A respected sound engineer will record and mix live performers to demonstrate the intricacies of mixing and capturing live sound as part of a new initiative at the upcoming PLASA Show (15-17 September, Olympia London).
Running from 3pm on Sunday 15 September, and Monday, 16 September, Stage to Studio - organised by PLASA alongside Sound On Sound and Headliner Magazine - will feature Simon Todkill, chief engineer at London’s Miloco Studios, who has worked with the likes of Kanye West, Matt Corby, Hiatus Kaiyote, Charli XCX, Movement and The Griswolds.
Todkill will offer advice on his techniques, microphone choices and placements, step-by-step mix decisions, as well as insight on how to maximise multi-track recordings.
After the sessions, the audio stem files will be made available to the audience and a competition will launch, inviting people to submit their own mixes for a chance to win a pro audio prize.
Performing live will be VC Pines and Effie and their bands. Meanwhile, from noon on both days, emerging artists picked by ex-Iron Maiden band member Tony Moore will perform acoustic sets - see the PLASA Show website for details and set times.
VC Pines delivers a blend of alternative soul, poetry and punk. He has garnered the support of BBC Radio’s Steve Lamacq, Lauren Laverne, Chris Hawkins, Huw Stephens and Cerys Matthews, as well as Clash Magazine, Headliner Magazine, Atwood Magazine and Fred
India - Powersoft has named Preeti Trading Corporation (PTC) its distributor for South West India.
The company supports various commercial projects in the region, with its core customer base consisting of small and medium-sized enterprises that sell and install audio equipment for use in commercial, governmental, corporate and public buildings.
“India is an extremely important market for Powersoft,” says Varun Mahesh Jagger, Powersoft’s Europe, India and Africa account manager, distribution. “We see great potential there for strong and consistent growth across all verticals. PTC has been appointed to reinforce that vision. It has a strong dealer network, and a consistent record of moving with the times. We see them as a partner who has taken and continues to take risks in order to come out on top.”
Kammal Dhingreja, chairman managing director at PTC, adds: “As a premier AV import / distribution house, we have known and been in touch with Powersoft for many years now. We already distribute Martin Audio’s world class speaker products, and Powersoft’s amplifier platforms are a perfect addition to this side of our audio offering.
“PTC makes sure that quality comes first and is very proud of the high regard that customers have for our brands and services. We owe this to our qualified engineers and technicians, who continuously up our ante to incorporate newer technologies and state-of-the-art products.”
One of PTC’s goals for the new partnership is to increase the presence of Powersoft products in the region, thus making
Greece - Effective today (5 August), Sirius Sound & Lighting Systems is the exclusive distributor of RCF for Greece.
A newly-established company, Sirius Sound will seek to create “a solid and long-term business relationship with its customers and support a nationwide network.” The company is also focused on training and seminars in Italy through the RCF Audio Academy, where targeted seminars are conducted by specialists.
RCF sales manager Massimo Bruni, comments: “We selected Sirius Sound in view of the high technical qualification of their managers, which will help RCF consolidate its primary role in the Greek market.”
Sirius Sound & Lighting Systems sales manager Giannelos emphasises the importance of collaboration with a specialised team of experienced AV engineers in being able to provide high-quality technological solutions using RCF tools.
He says: “It is a great honour to co-operate with the best, aiming high to ensure that RCF broadens and strengthens the position it deserves in the Greek market through Sirius Sound & Lighting Systems.”
UK - Four events sector businesses have been merged into a new full-service company called Star Live.
Live events equipment supplier Star Events, event management agency Mobile Promotions, brand partnership agency BluePeg and staffing business Beautiful Minds - all owned by entrepreneur David Walley - will adopt the new name and brand identity with immediate effect, while founders of the four companies will form part of Star Live’s senior management team.
The merger was preceded by the recent acquisition of Star Events in July. All four businesses have been acquired by Walley within the last 18 months.
“This is a logical and exciting step for us,” comments Walley, Star Live CEO. “We have brought together four market-leading companies with a clear vision - to be the full-service live event and brand experience partner for all our clients. Our new brand identity reflects our heritage combined with a contemporary mindset, fully-focused on creating world-class experiences for our clients and their audiences.”
Star Live will offer a range of services, including stages and grandstands, trailers and roadshows, brand ambassadors and crewing alongside design and creative, sponsorship management and partnerships, event production and brand activation. The combined business will also benefit from teams based in multiple locations across the UK and internationally in Shanghai.
Key members of the newly-formed team include former CEO of Arena G
China - Since it was founded 21 years ago, Cellosound has grown to become the premier audio production company in Guangzhou, the city at the heart of the most-populous metropolitan area in mainland China. An Alcons Audio LR28 system is the latest addition to its inventory, bringing HiFi-quality sound at concert SPLs to Cellosound’s biggest events.
Cellosound was founded in 1998 with a used DDA mixing console and a couple of small PA systems. As the Chinese economy started to rapidly expand in the early 2000s, the company’s customer base grew and Cellosound has regularly upgraded its rental inventory.
By late 2018, its customer base had grown to the point where a high-end solution for major events was needed. “Our customers were requesting a system for touring and EDM events and we knew that, to continue our growth and development, we needed a complete, large format line array system with beautiful sound,” explains the company’s Raymond Liu.
Cellosound spoke to AV distributor Guangzhou Donghui Digital Technology Development Co, who recommended an Alcons solution. The company suggested the LR28 larger format line array was the best solution. After hearing it, Cellosound made an initial investment in a system comprising 16 LR28, eight BC543 very high output cardioid subwoofers and Sentinel10 amplified loudspeaker controllers.
Cellosound has used its system on live broadcast events for global Chinese technology company Sina Corp, beneath the iconic Canton (Guangzhou) Tower, and other events where the system has proved so successful that
UK - The end of May saw Brompton Technology complete two one-day training courses at the new Manchester HQ of visual technology specialist FIX8Group.
The course was led by Brompton technical support specialist Sarah James and attended by both local Brompton partners and locally-based freelancers, who were taken through the fundamentals of operating the company’s state-of-the-art T1, S4, M2 and SX40 LED processors and XD data distribution unit.
With screens and rigging provided by Manchester-based Brompton rental partner A to V, Sarah took the attendees through the processors’ easy-to-use interface, as well as giving them hands on experience with handy features such as ChromaTune colour correction, On Screen Colour Adjustment (OSCA), Dark Magic for colour smoothing in low brightness conditions, On screen display (OSD) and Genlock.
Neil Trenell, creative director and founder of FIX8, comments: “It’s been a pleasure to host the Brompton training at our premises this week. Their philosophy of quality and high production values aligns closely with our own. We have been regular users of their system so its been great have an opportunity to learn more about it and to welcome other partners who share our interest in the system.”
“With more and more of our processors in the market there is an increasing demand for technicians and freelancers with the knowledge to get the best out of our processors so making sure people have access to high quality training is key,” adds Brompton’s business development manager, Rob Fowler. “We are de
USA/Europe - ETC has formally acquired the ArcSystem, BlueSystem and CueSystem product lines from UK lighting manufacturer GDS.
Effective today (1 August), the US company assumes the global manufacturing and distribution responsibilities for the three ranges, which it used to manufacture exclusively in North and South America since 2015.
The agreement was first announced in December 2018 and signalled ETC’s intentions to expand its influence into the architectural lighting sector.
David Lincecum, ETC vice-president of marketing, comments: “Bringing these family lines into the ETC fold allows us to reach more parts of the world with ETC’s quality architectural lighting solutions and unmatched customer service. With this expansion, ETC increases venues’ access to beautiful and efficient LED lighting in auditoriums and other front-of-house public spaces.”
Already installed in many of the world’s leading venues, ArcSystem is established as a solution for auditorium house lighting, multi-purpose venues, houses of worship, and anywhere that requires a premium quality of light with flawless dimming. Optional wireless connectivity facilitates easy and non-destructive installation into an existing building. The line now includes new colour temperatures, RDM control, and Fade to Warm options, says ETC.
UK - A group of industry colleagues are set to cycle 100 miles across the UK to Olympia London on 14th September (Saturday) to raise money for the entertainment industry charities Backup and StageHand.
Organised by PLASA and the Production Services Association (PSA), the initiative follows on from the success of last year’s bike ride, when industry representatives rode from Chippenham in Wiltshire to London Olympia on the Saturday before the PLASA Show.
This year's challenge will follow a similar route, starting at Chippenham's Premier Inn and finishing at Olympia. Those interested in taking part should contact PLASA's Nicola Rye (firstname.lastname@example.org).
Peter Heath, PLASA MD, comments: “The 100 mile bike ride has become somewhat of an annual tradition, raising awareness and money for a valued industry charity. With mental health remaining a prevalent issue, the money raised will be put towards tackling this in the industry. We are calling for more cyclists to sign up for the challenge and support this worthy cause.”
Last year’s team consisted of representatives from PLASA, PSA, White Light, Autograph, UK Rigging, Harman, SFL, Anthem Publishing and Real Marketing Services, each reporting a great sense of camaraderie throughout the journey. Together, the group raised over £1,600.
Cultural Affairs - Nicky Morgan has been appointed culture secretary by new prime minister, Boris Johnson. She replaces Jeremy Wright in the role, which he had held since July 2018. Morgan, who is MP for Loughborough, said her appointment to the Department of Digital, Culture, Media and Sport was “an enormous privilege” and described it as a “fabulous role”.
She said: “DCMS’s dynamic and much-loved sectors are at the heart of what makes the UK a great place to live, work and do business. They are our global calling card, encouraging investment, driving innovation and making the UK a country people around the world want to visit. I will be working hard to make sure the future for our world-leading sectors is a bright one.”
Morgan campaigned to remain in the European Union before the 2016 referendum and is a staunch opponent of leaving the EU without a deal, claiming that a no-deal scenario would “severely impact on the economy, employers and the finances of households”. Her appointment comes just a day after a creative industries membership body wrote an open letter to Johnson, warning of the danger to the sector posed by a no-deal Brexit.
A former education secretary, Morgan came under fire from the arts sector in 2015 when she claimed that young people choosing to study creative subjects at school could “hold them back for the rest of their lives”, and argued that the subjects that “keep people’s options open and unlock doors to all sorts of careers are the STEM [science, technology, engineering and maths] subjects”.
South Africa - Puleng Maponyane, the director of Ventso Productions, has recently purchased a DiGiCo S21 and D Rack from DWR Distribution.
The purchase was followed up with one-on-one training presented by Kyle Robson from DWR. “The training not only strengthened my knowledge, but Kyle showed me some advanced options that have really solidified my investment in the console,” says Maponyane. “I have admired Kyle’s work for many years now and having him teach me some of the more specialised actions has been really cool, he really knows his stuff.”
“Puleng’s work ethic and attitude is amazing,” adds Robson. “He is a talented young man and came in wanting to know more. The S21 is a perfect match for Ventso Productions, and with this kind of passion, we can’t wait to see what the future holds.”
UAE - Reliability was a major factor for Middle East rental and production company MediaPro’s large investment in Robe moving lights earlier this year, according to sales and marketing manager Jinesh Nair.
When it came to making a decision about expanding the moving light inventory at their Dubai HQ, the vital parameters included engineering quality and versatile features as well as an increasing demand from international lighting designers requesting Robe products.
This all led to the purchase of 86 Spiider LED wash beams, 76 MegaPointes and three RoboSpot systems complete with the BMFL FollowSpot LT (long-throw) fixture with integral camera, which has been especially designed for large arenas and stadiums. These are the first of these special BMFL followspots in the UAE.
MediaPro’s initial relationship with Robe dates back to 2006. Established in the UAE in 2004, the company’s modest owner has worked hard on steadily building a world-class operation with a prominent presence throughout the Middle East and Asia which is driven by his vision and commitment to delivering cool and creative results.
“The Robe products are generally in demand,” comments Nair. “LDs and productions are constantly asking for them, and we want to give our customers the best and most flexible options to realise their shows.”
Having their own stock of new Robe products now also saves MediaPro substantially on cross rentals, in which they were increasingly engaged to give the LDs what they wanted.
Their work embraces music events and an interest
The Netherlands - Smile Licht En Geluid Utrecht BV is a busy design and technical production company based in Utrecht.
The company has recently purchased 12 Robe VIVA CMYs and 32 LEDBeam 150s - to assist in the creative illumination of a wide range of events.
The company was founded in its present format by Remko Vossen in 1998. The name already existed, however Remko took it from a disco based operation to a full-blown professional production facility which has become very well known locally and across Benelux.
Smile supplies lighting, sound, AV, staging, and expertise to the events sector and has a reputation for imaginative flair and offering innovative technology and high standards of excellence. They have just moved into a large and spangly new warehouse and office space in Lage Weide, in the west of the city of Utrecht.
These were the first Robe moving lights Smile has bought for some time. With the changing needs and demands of events today, they needed to upgrade some of the kit and get some good, reliable, all-purpose LED moving lights onboard for their work - 70% of which is in the corporate world.
The LEDBeam 150s essentially replace old PAR 64 cans and bring a host more features and flexibility to the party. “We also needed a fixture to provide ambient lighting effects that could be focussed from the desk,” adds Guus Smorenburg, Smile’s first full time LD.
The first gig shortly after the fixtures were delivered by Robe’s Benelux distributor, Controllux, was the Choice Hotel Awards staged at the Kromhouthal in A
UK - Technical production company Maestra Group has launched a scenic division. Based at Maestra’s London HQ, Maestra Scenic will offer services including CNC, carpentry and joinery, fabrication and engineering, painting and finishing as well as integration of other technical detailing - such as lighting, video or audio - into scenic fabrication projects.
The new division will employ a team of 20 full-time staff, who will be led by director of production Mark Davies, former director of technical operations at the National Theatre and sales director at Stage One Creative Services.
Davies comments: “The goals for good scenic companies are about meeting and then exceeding client expectations in all aspects - quality and build, finishing, being on-budget and ease of installation. It is essential to have the right people and processes all working harmoniously and with a full understanding of each project’s individual requirements. At Maestra, we strive to achieve this every time.”
Joining Maestra Scenic as head of its construction department is Paul Evans, former NT head of construction. Another key appointment is Jon Chute as head of production. Chute was previously an account director for Stage One Creative Services and a senior production manager for Imagination.
Meanwhile, the Maestra Scenic facility is made up of a 9,000sq.ft fabrication area which will include CNC equipment for carpentry and metalwork, and a mezzanine area that will be utilised for CNC poly carving and other 3D modelling. An external spray booth will deal with all fi
USA - Theatrical sound reinforcement and installation company Masque Sound has announced the launch of its Production Services division (MPS). The newly created division provides equipment rentals and production services for live and recorded events for clients outside of Masque Sound’s Broadway theatre productions business. MPS serves shorter term events such as concerts, TV shows, corporate presentations, galas and a range of special events.
The idea of creating MPS began when Masque Sounds’ Matt Dale and AJ Nittoli were providing production services and equipment for a Meyer Sound demonstration in South Carolina. In between system tunings, the duo discussed the possibility of Masque Sound providing services like these as a separate business entity. The concept took off from there, and it is becoming a major growth area for the company.
Masque’s Production Services division differs from Masque Sound’s core business as a custom rental package provider by offering system design, shop prep, show labor services, audio system maintenance and custom electronics work. With a network of technicians that work in all departments, MPS can provide full service (A/V/L), if requested.
“We are excited to announce the launch of our new division,” says Dale, professional services division manager, Masque Sound. “Masque Sound has a deep knowledge base and equipment pool. Leveraging these resources seemed logical to grow the business. The new division allows our in-house talent to exercise their abilities within the Masque Sound brand while utilising
Columbia - Teatro ABC de Bogota has added Claypaky Axcor Spot and Beam 300 fixtures to its rig to light musical and theatrical performances. Audio Concept de Colombia, S.A., Claypaky’s exclusive distributor in the region, advised on the purchase and provided technical support and service following the installation.
Teatro ABC opened in 2016 in northern Bogota as a multi-faceted cultural space; an extensive remodel in 2018 extended seating to almost 1,000 people and upgraded the technology deployed for a wide range of productions.
Lighting designer Dario Rodriguez, whose credits include working with Madonna, Metallica, U2’s 360 Tour and Cirque du Soleil, believed that Claypaky fixtures would optimise the flexible lighting design the venue requires.
“We went for a brand that could give us local support and new technology,” he says. “Claypaky’s Axcor line delivers colour temperature correction elements, CMY, gobos and textures, which help us with our theatre work.”
Since the Axcor Spot and Beam 300s were installed they have been used non-stop for an array of performances that enable Rodriguez’s team to explore the fixtures’ potential.
“The lights have been working perfectly, we have no complaints,” Rodriguez says. “Each day we find more and more options we can employ since the concerts and plays we do have such different lighting demands. The Claypaky fixtures work effortlessly. They’ve made a difference to our staging and the final result seen by the audience.”
Teatro ABC de Botoga director Said Martinez,
UK - With today’s temperatures hitting around 104F in some areas of the UK - making it the hottest July day on record - St Ives-based Le Mark Group has come up with an inventive way for its production and warehouse operatives to keep cool: Utility kilts.
Stuart Gibbons, Le Mark’s MD comments: “It’s tough for our production team in this heat. I had seen utility kilts being worn by riggers and technicians in Las Vegas, Dubai and Scotland (of course), but thick woollen tartan can be hot. I was happy to offer these ‘supper cool’ and very well ventilated tough cotton utility kilts to all those operatives that wanted them - free of charge, of course!”
Gibbons continues: “Anything we can do to make life a little more comfortable for our production team, we are happy to offer.”
Singapore - AVL Direct has been appointed for rental sales channels for dBTechnologies, part of the RCF Group, while Loud Technologies Asia continues with installation channels and service centre support.
Long-term dBTechnologies partner Loud Technologies Asia continues to service the installation and SI channels and officially takes on the service centre role for Singapore, while AVL Direct under the helm of Colin Oliveiro has been appointed to service the rental sales channels.
VIO, DVA and other touring boxes require very specialised expertise and a company familiar with the unique needs of the touring market and AVL Direct ticks all the boxes, says the company.
“We are happy to partner with a manufacturer that values long term relationships and considers the perception of the customers in the long term,” says Colin Quek, managing director for Loud Technologies Asia.
“Being deeply involved in productions regularly, I am able to understand the customer’s needs, recommend sensibly and offer the touring support that is befitting of the brand. With so many dBTechnologies users in Singapore and growing, I have my work cut out for me. The popularity of dBTechnologies line arrays has proven that it is possible to provide incredible value and performace through very affordable products.”
Manuele Poli, dbTechnologies’ APAC sales manager, comments, “dBTechnologies’ market share in APAC area is dramatically increasing in the last two years, especially for the touring & installation segment. Singapore is a very promising marke
UAE - German wireless LED lighting specialist Astera has appointed NMK Electronics to distribute its products in the GCC region. The company was founded in 1987 to focus on the professional audio, video and lighting industry. From modest beginnings in Sharjah, UEA, it has grown into a leading distributor of professional AV products and musical instruments throughout the Middle East and is now headquartered in Dubai.
Astera’s range of entertainment and architainment LED lighting has been used to illuminate numerous high profile and world-class events.
“Having simple and powerful control of complex lighting programmes and effects coupled with the portability of Astera means that lighting designers can focus on being creative without worrying about potential limitations like cables and rigging,” stated Darren Caithness, lighting business manager - NMK Electronics.
This agreement with Astera will further complement NMK’s growing lighting division. Alex Kemanes, NMK’s chief operating officer notes: “We are delighted to become Astera’s distribution partner due to their focus on invention and commitment to quality which make them a perfect fit for the GCC stage and events market. Astera has a well-established reputation in the market and we plan to further develop this”.
Astera’s sales & marketing director, Sebastian Bückle, comments: “I am delighted to be working with NMK and confident that we have a highly motivated, innovative, progressive-thinking and well-connected partner who will really be pushing and making it happen
South Africa - As live production stages get bigger, heavier and more complicated with equipment suspended above the audience, safety is imperative. Ilan Bahar from Eilon Ron StageMaster recently visited South Africa, and in conjunction with local distributor DWR Distribution, presented load cell demonstrations to a variety of rental companies in Johannesburg, Cape Town and Durban.
Eilon, a family business, was established over 40 years ago and their safety monitoring systems are used in diverse applications including entertainment stages, aerospace with sales to NASA, wind turbines and shipment weighing to mention a few.
“The Eilon Ron StageMaster concept is very simple,” said Ilan Bahar. “When you hang equipment above people, you have to know the load of every point because there are limitations, such as the limitations of a roof. You have to make sure that you don’t cross those limitations and that is what the load cell does. It measures the load at every point, sends the data to the receiver and then you have it on a display where you can continually monitor the status.
“Before people used the load monitor, they would make calculations, but even if you are in a position where everything is stable, once you hit the controller, everything changes. The Ron StageMaster system helps to verify the plan and is also a second defence layer: First is the load calculation plan, and second is a realtime verification that the calculated loads are similar to the measured load. Both layers are necessary in order to provide an effective overload prot